Key Financials1
$3.29
After-tax adjusted earnings per share
$1.2B
After-tax adjusted operating income
$707M
Net income
$1.5T
Assets under management
$96.37
Adjusted book value per share2
$4.9B
Highly liquid assets3
PGIM4|AOI of $156M
-8%
Q1 Selected Business Metrics1(YoY reflects 1Q25 vs. 1Q24)
Assets Under
Asset Management Fees
Management
$1.4T
Trailing twelve months
39%
22%
21%
13% 5%
3%
Public Fixed Income
Real Estate
Private Credit &
U.S. Businesses|AOI of $931M
16%
Public Equity
Multi-Asset Class
Other Alternatives
Institutional Retirement Strategies
Sales
$7.1B
International Businesses|AOI of $848M
-5%
-36%
Individual Retirement Strategies
Sales
$3.5B
5%
Group Insurance
Sales5
$400M
6%
Individual Life
Sales5
$210M
26%
Sales6
$586M
Sales – Currency Mix
Trailing twelve months
57%
25%
16%
2%
15%
USD
JPY
BRL
Other
¹Results as of March 31, 2025. More information on the Company’s quarterly results can be found in our non-GAAP reconciliations and in our earnings release materials, which are available on our website at investor.prudential.com. For business segment definitions, please refer to Prudential Financial, Inc.’s Annual Report on Form 10‐K and Quarterly Reports on Form 10-Q.
2Adjusted book value is calculated as total equity (GAAP book value) excluding accumulated other comprehensive income (loss), the cumulative change in fair value of funds withheld embedded derivatives, and the cumulative effect of foreign currency exchange rate remeasurements and currency translation adjustments corresponding to realized investment gains and losses.
3Represents the highly liquid asset balance at the parent company as of March 31, 2025. Highly liquid assets predominantly include cash, short-term investments, U.S. Treasury securities, obligations of other U.S. government authorities and agencies, and/or foreign government bonds.
4PGIM is the Company’s global investment management business.
5Based on annualized new business premiums.
6Constant exchange rate basis. Foreign denominated activity translated to U.S. Dollars (USD) at uniform exchange rates for all periods presented, including Japanese Yen (JPY) 143 per USD and Brazilian Real (BRL) 5.8 per USD. USD denominated activity is included based on the amounts as transacted in USD. Sales represented by annualized new business premiums.
Q1PRUDENTIAL FINANCIAL FACT SHEET
Updated April 2025
Fast Facts
1875
Founded by John Fairfield Dryden in Newark, New Jersey
150Years
Building on a
heritage of success
50million
customers in over
50 countries7
PRU
Stock symbol traded
on the New York Stock Exchange since 2001
38K+
Employees & sales
associates worldwide7
$3T
Gross life insurance
in force worldwide7
AA-
Equivalent
Financial strength ratings8
Key Milestones
Reflecting on Strategic Progress, Opportunities, and Challenges
Confident in our ability to be a global leader in investing, insurance, and retirement security
STRATEGIC PROGRESS
-
Significantly reduced exposure to market-sensitive products
-
Benefiting from diversified product mix with strong sales and flows
OPPORTUNITIES
-
Leveraging unique combination of scale, distribution, brand, and talent to meet customers’ evolving needs
-
Capitalizing on global demand for retirement, insurance, and asset management
CHALLENGES
-
Run-off of legacy traditional variable annuity block
-
Weaker Yen driving U.S. Dollar product surrenders
Priorities to Drive Sustainable, Profitable Growth
-
Evolving and delivering on our strategy
-
Improving our execution
-
Fostering a high-performance culture
Well Positioned in Current Macro Environment
BALANCE SHEET STRENGTH TO SUPPORT ALL STAKEHOLDERS
-
Strong statutory solvency ratios support AA financial strength
-
Highly liquid assets of $4.9 billion9
-
High-quality, well diversified investment portfolio
-
Disciplined Asset Liability Management
7As of December 31, 2024.
8Except as otherwise noted, financial strength ratings are for The Prudential Insurance Company of America and affiliated issuing companies, all subsidiaries of Prudential Financial. Ratings as of April 30, 2025 from A.M. Best Company (A+), Fitch Ratings (AA-), Standard & Poor’s (AA-), and Moody’s (Aa3). Moody’s does not rate Pruco Life Insurance Company of New Jersey. Ratings are not a guarantee of future financial
strength and/or claims-paying ability. A.M. Best financial strength ratings for insurance companies range from “A++ (superior)” to “D (poor).” A rating of A+ is the second highest of thirteen rating categories. Standard & Poor’s financial strength ratings for insurance companies range from “AAA (extremely strong)” to “D (default).” A rating of AA- is the fourth highest of twenty-two rating categories. Moody’s insurance financial strength ratings range from “Aaa (highest quality)” to “C (lowest).” A rating of Aa3 is the fourth highest of twenty-one rating categories. Fitch financial strength ratings range from “AAA (exceptionally strong)” to “C (distressed).” A rating of AA- is the fourth highest of twenty-one rating categories. Please visit investor.prudential.com/ratings for the most current ratings information.
9Parent company highly liquid assets predominantly include cash, short-term investments, U.S. Treasury securities, obligations of other U.S. government authorities and agencies, and/or foreign government bonds.
For more information, please visit
Prudential.com.
Continued Commitment to Long-Term Sustainability
The following actions underscore our commitment to fulfilling our company’s purpose of solving the financial challenges of our changing world.
$1B+ donated by The Prudential Foundation to help close the financial divide by creating solutions to foster economic mobility10
69% emissions reduced since our 2017 baseline year for the facilities in our emissions reduction target11
®
Awards and Rankings
Fortune® World’s Most Admired CompaniesTM 2025 “Insurance: Life and Health” category12
Ethisphere World’s Most Ethical Companies® 202513 Fortune 500®list of America’s largest corporations14
Largest life insurer in the United States (life and health combined) based on total admitted assets15
1st-largest seller of individual life insurance in the United States based on total premiums16
Prudential Financial, Inc. (PFI) of the United States is not affiliated with Prudential plc, incorporated in the United Kingdom, or the Prudential Assurance Company, a subsidiary of M&G plc, incorporated in the United Kingdom.
The material in this document is prepared as a summary of certain public disclosures for ease of reference.
10First grant in 1978.
11Refer to the 2023 Sustainability Report (page 50) for specifics on our in-scope facilities and how our Scope 1 & 2 data were calculated.
12In a survey conducted from October 1 to November 22, 2024, Fortune® ranked Prudential on “The World’s Most Admired Companies™” list, published February 2025. No compensation or submission was involved in these rankings. ©2025 Fortune Media IP Limited. All rights reserved. Used under license. Fortune is a registered trademark and Fortune World’s Most Admired Companies is a trademark of Fortune Media IP Limited and is used under license. Fortune Media IP Limited is not affiliated with, and does not endorse products or services of, Prudential Financial.
13As of March 2025. “World’s Most Ethical Companies” and “Ethisphere” names and marks are registered trademarks of Ethisphere LLC.
14As of June 2024. From Fortune. © 2024 Fortune Media IP Limited. All rights reserved. Used under license. Fortune and Fortune 500 are registered trademarks of Fortune Media IP Limited and are used under license. Fortune is not affiliated with, and does not endorse products or services of, Prudential Financial.
15As of December 31, 2023. Ranking for Prudential Financial, according to A.M. Best.
1012233-00031-00
16According to LIMRA as of 4Q24, The Prudential Insurance Company of America, Pruco Life, and Pruco Life of New Jersey.
Clinton Mora is a reporter for Trending Insurance News. He has previously worked for the Forbes. As a contributor to Trending Insurance News, Clinton covers emerging a wide range of property and casualty insurance related stories.