Chief Executive, Managing Partner, LBW Insurance

Like is managing partner and chief executive of LBW Insurance and Financial Services in Valencia. The firm, which has roots that date back to 1922, is an independent insurance agency that offers both personal and business insurance. In her role as chief executive, Like sets growth strategies for the firm, runs its daily operations and works on its book of business. Like, a resident of the Santa Clarita Valley since 1980, has more than 40 years of experience in the insurance industry and is licensed in all 50 states. She got her start at St. Paul Fire & Marine Insurance Co.’s claims department in 1977. She then founded Like Financial in 1978 with her dad. The company later merged with another firm to create LBW Insurance and Financial Services. LBW is an independent insurance agency offering insurance for both businesses and individuals as well as group benefits, qualified plans and financial planning services. The company, which does everything from auto insurance to worker’s compensation, is based in Valencia.

“We’ve been an independent, family-owned agency for 100 years and have no plans for that to change, ” Like previously told the Business Journal. She added that the company was, however, “paying close attention to developments in areas like cannabis, supply-chain disruption, AI and the metaverse. We have to stay on top of changing legislation and emerging risks. That’s how we’ll continue to be the best trusted advisors to our clients – and that’s how we generate growth.” Outside of work, Like is on the board of the Santa Clarita Valley Economic Development Corp. and Henry Mayo Newhall Hospital’s Foundation. She was appointed to the Henry Mayo Newhall Hospital board last year. This year she was nominated for Santa Clarita’s Woman of the Year award by both the hospital and College of the Canyons.